Site Map

Concept Statement

.    Create a list of all users that may visit your site (not from the WWW but those you’d invite).

-       My friends and family

-       My future employers

-       People who has fashion related major

-       People who research fashion related on the search engine      

                

.    What will each of those users want to see in order to enjoy their visit to your site?

They will able to see my achievements from the school including my projects and what I have done at school. They also can see my resume on my site. In addition, they will be able to see my personality via design and theme of my web site.

.    Name your intended audience (the person(s) you need to persuade.)

People who will have my cover letter and resume since I will mention my web site as my achievement.

.    Describe what you need to inform and persuade them of:

                        - Promote my: achievement in a professional way from school, ability to use the knowledge that I have learned at school

                        - Goals of the site are: impress people who can be my employers

                        - My ultimate message/philosophy (about who you are):

                        - What is the story you are telling?

.    List the assets you need to persuade the user: Which 7 (minimum) projects?

-       Business Plan

-       Salesmanship

-       Advertising

-       Digital Marketing

-       Computer Apparel Design

-       Apparel and Product Design

-       Visual Merchandising

.    Concept Statement

My concept would be representing my interest and hint of my personality in constructive and professional way. Since I will submit all my works related Fashion Marketing, I will be presented theme of contemporary fashion market. I want to show my work with fashionable and current background to accentuate my achievements. Since I am in Fashion Marketing program, I want to make my website effective to people who are in the business field as well.  

I also want to involve a theme of the novel “Alice in Wonderland” to make my web site special and unique. There are three themes in Alice in Wonderland.

First would be growing up. I want my web site will be the bridge from school to my dream job. With Alice in Wonderland, I want to describe how have I done and accomplished during the school to get my dream. I want to represent the process of surviving in the confusing world.